WePlay is getting a major upgrade in 2025! WePlay and zFrontier Gear Frontline have joined forces to create WePlay & ZFX 2025! The venue size is expanding from 11,000 square meters to 17,000 square meters!
November 22–23, 2025, Hall H3, Shanghai World Expo Exhibition & Convention Center: Experience both a gaming extravaganza and an immersive digital carnival with just one ticket!
Globally, the PC gaming market share continues to grow, and an increasing number of titles that were previously exclusive to major console platforms are now being ported to PC. Even in Japan, where the console market dominates, the recently concluded 2025 Tokyo Game Show (TGS) featured a significant amount of PC-related content. In addition to PC games, the 2025 TGS also showcased a wide range of PC hardware and accessories, with multiple exhibition halls dedicated specifically to PC hardware and peripherals.
(ZFX: International Digital Entertainment Equipment Expo)
The growth of the PC gaming market has also driven demand for gaming hardware and peripherals. To fully enjoy games on their PCs, players need the support of high-quality hardware and peripherals. To meet these needs, modern gaming expos must not only feature a diverse lineup of guests and engaging on-site activities but also include hardware exhibitions.Against this backdrop, WePlay Culture Expo and zFrontier Gear Frontline have joined forces. WePlay & ZFX 2025 will cover both "software and hardware," delivering a richer on-site experience for gamers and developers alike!
(2024 WePlay Cultural Exhibition)
Following the partnership between WePlay and ZFX, the total exhibition space for WePlay & ZFX 2025 is more than 1.5 times that of WePlay 2024. Even so, space at the 2025 WePlay event remains in high demand; this year’s on-site booths sold out early, and we continue to receive a steady stream of applications from exhibitors around the world.Not only are all major domestic single-player game publishers in attendance, but as WePlay’s international influence continues to grow, this year’s event features a more global lineup.Partners from countries and regions including Poland, Canada, New Zealand, South Korea, Brazil, and Japan are participating as national delegations, while numerous renowned overseas publishers and developers are also attending WePlay & ZFX 2025 directly. This allows players to experience a year’s worth of premium games from around the world at the event!
(2024 WePlay Stage Event)
This year’s stage program will also feature a star-studded lineup! The guest roster includes artists from China, Japan, South Korea, the UK, and other countries. The full list of guests will be announced shortly. Follow the official WePlay Culture Expo accounts on WeChat, Weibo, Xiaohongshu, and Bilibili to be the first to get the latest updates.
WePlay & ZFX 2025 will also feature more diverse content, including game demos, guest appearances, limited-edition merchandise, and board game scenarios… creating a festival where audiences of the new era can enjoy themselves to the fullest.In addition, WePlay 2025 will continue to integrate online and offline experiences through platforms such as Steam, Steam China, Youmin Xingkong, Xiaohuihe, Xiaohongshu Games, and Weibo. We will also stream the event live on Bilibili, Huya, Douyu, and Weibo, showcasing the best games from the venue to a wider online audience!
Voting for WePlay & ZFX 2025 is about to begin, and more event details will be announced soon! Follow the official WePlay and zFrontier accounts for the latest updates!
原创文章，作者：wisegames，禁止转载：https://youxichaguan.com/en/archives/194590
